Elevations CU Uses GMT To Improve Staffing Efficiency
Norcross, GA - September 4, 2008 - GMT Corp., a global company focused on enterprise workforce management and performance optimization solutions, today announced significant deployment results from Elevations Credit Union, a member-owned, not-for-profit banking retailer with close to $800M in assets under management. With GMT Planet™ workforce and performance management solution, the credit union was able to improve their contact center service levels while reducing their agent workforce by approximately 15%.
The credit union, serving approximately 76,000 business and individual members, deployed GMT Planet to forecast and optimize scheduling and staffing needs for telephone, e-mail, remote delivery, and loan and member service representatives. Before GMT, Elevations’ contact center - which received about 266,000 calls in 2007 - answered less than 80% of all calls in fewer than 30 seconds. After deploying GMT’s flagship product, the credit union increased their averaged service level to almost 85% of all calls answered within 20 seconds or less. With a pre-implementation goal of having agents on the phones helping members at least 75% of their scheduled work time, Elevations quickly exceeded that benchmark, operating at90% productivity within six months. The boost in productivity has enabled the credit union to streamline operations by operating with 15% fewer FTEs.
"We’ve seen a cascading range of benefits from GMT Planet in that our leap operational efficiency has translated into not only higher service levels and reduced labor costs, but also increased member loyalty and bandwidth for lenders to answer loan calls," said Les Boothby, contact center and remote delivery manager for Elevations Credit Union. "Since our GMT deployment, I’ve fielded a number of questions from other credit unions considering investing in workforce management technology. I tell them that GMT is the way to go, offering exceptional value - GMT Planet is easy to use, affordable, and the overall quality and capabilities are phenomenal."
According to Saddletree Research, less than 20% of all credit union and bank branches use workforce optimization (WFO) technology.
GMT has enjoyed a client retention rate in excess of 97% over the last five years through its SureServices client lifecycle methodology.
"There’s a common misconception that there is fixed, inverse relationship between service levels and staffing costs," commented GMT chief executive officer Simon Angove. "Our deployment with Elevations Credit Union is a good example illustrating the power of GMT Planet to truly deliver the best of both worlds. By accurately forecasting to precisely match supply and demand, GMT breaks this trade-off by enabling contact centers to make the very most of their limited time and resources to impact their most important metrics."
GMT’s workforce management and performance optimization solutions create competitive advantage by enabling companies to improve customer service and sales across their enterprise, while decreasing their labor expenses. The company’s product line combines precision forecasting and intelligent scheduling with powerful analytics and performance management tools – together delivering a complete solution that can be deployed in throughout a company’s contact center, branch office, and back office departments and is priced to deliver rapid return on investment. GMT serves enterprise clients across multiple vertical industries worldwide, including Country Home Products, Nielsen Media, Bank of the West, Zions Bancorporation, Ingenico, West Midlands Police, Contact 1-2-1, and Yarra Valley Water, among many others. GMT is a recognized industry leader in client satisfaction due to its unique SureServices client care methodology. The company is privately held with headquarters in Atlanta, Georgia, and offices in the U.K., Australia, and India. For more information, visit www.gmt.com.
Date and Time Posted: Thursday, September 04, 2008 8:10 AM